ValueXI, a powerful AI Engine, is applicable across diverse industries. Let’s explore its impact in the e-commerce sector by showcasing how it drove a flight ticket aggregator to achieve 17% growth in sales from just a 1% increase in conversion rates. This was achieved through the improved prioritization of leads from the company’s website.

Navigating the data flood

One of the most pressing challenges in today’s business landscape is extracting value from vast amounts of customer insights. As the volume of customer requests surges, sales, marketing, and customer service teams often struggle to keep pace. This can lead to businesses failing to meet SLAs, missing opportunities to boost conversion rates, and ultimately losing clients.

ValueXI offers a solution to this issue. By effectively managing requests and harnessing the hidden benefits within a sea of customer data, it ensures that inquiries are prioritized and directed to the appropriate channels promptly. With valuable data readily accessible, response times are reduced, and operational efficiency is enhanced.

Wholesaleflight Website

From theory to practice. Here is the success story of our long-time customer Wholesale Flights, an American boutique travel agency specializing in business and first-class airfare.

Challenge and the business objectives

Wholesale Flights faced a challenge: how to effectively manage incoming requests for flight tickets from website visitors? Clients would submit requests on the website, specifying their flight preferences, and travel managers would contact them with personalized proposals, complete with optional services. However, managers were contacting users based on the order of request receipt, potentially overlooking valuable opportunities while engaging with disinterested leads.

Solution: request processing with ValueXI

Our strategy involved addressing two key challenges:

1. Identifying genuinely promising leads and assessing their readiness to engage with a manager
2. Evaluating user inquiries to allocate them effectively among travel managers with a high likelihood of securing a sale promptly

Leveraging the ValueXI AI Engine, we’ve developed a machine learning-based platform for WSF that facilitated:

• Predicting the likelihood of lead conversion and estimating its profitability based on input data
• Augmenting inquiries with supplementary information, such as potential bonus mile usage and purchase readiness
• Assessing the performance of sales managers using a comprehensive set of metrics
• Automatically assigning high-margin queries to the most efficient sales managers
• Monitoring website traffic and correlating it with sales figures
• Evaluating the profitability of each advertising campaign
• Recommending additional services to repeat customers based on their purchasing history

The solution was seamlessly integrated with a range of advertising platforms (including Google, Yahoo, Bing), email marketing systems, and the systems of insurance partners involved in the business processes.

Results

Sales Boost. The enhanced prioritization of leads from the client’s website resulted in a 17% increase in airline ticket sales, surpassing the company’s expectations almost threefold. Additionally, the processing time for prospective inquiries was slashed by 3x.

Time efficiency. Besides, the staff experienced significant time savings. Instead of sifting through low-quality leads, they could focus their efforts on more productive tasks.

Team productivity. Employing ValueXI not only accelerated AI development but also lightened the workload of the Wholesale Flights’ in-house team, enabling them to concentrate on core objectives.

Experience ValueXI in action!

We encourage you to schedule a 15-minute live Demo of ValueXI to explore the platform firsthand and witness how it streamlines AI development and integration.